MOMpreneur: n. defined as a female business owner who is actively balancing the role of mom and the role of entrepreneur.
Welcome to our latest installment of MOMpreneur Monday, highlighting businesses and brands that were founded by female entrepreneurs and fellow Mommas!
Today’s featured Modern Boca MOMpreneur is Luana Perpetuo, Owner of NOVI a boutique facial spa, offering some of the best facials in Boca Raton.
Tell us a little about your background and how you started NOVI Boca Raton…
Hello! My name is Luana and I spent almost a decade coasting through life in an industry that was stressful and simply not fulfilling my soul. Fast forward through a 36 week stillbirth in 2015, two healthy beautiful rainbow children and a divorce, I was finally able to find the courage to create a life that would bring me joy. My Esthetics journey began out of desperation. I was newly separated at the time, and I refused to be unhappy in any area of my life. I chose skincare because it has always been a passion of mine. Helping others with their skin seemed like a dream come true!
What’s unique about NOVI Boca Raton?
What is most unique about NOVI is the unbeatable Membership options for facials in Boca Raton. We are the only Facial Boutique I have heard of that offers unlimited facials for just $99. Our Full Moon Membership is certainly the most popular, but we also have the Crescent Moon Membership for just $20 a month which unlocks 50% off all facials in Boca Raton. These are both amazing options for those interested in consistently prioritizing their skin and self-care. A little bit of “Me” time truly goes a long way.
Why should Modern Boca Mom readers schedule a facial (or two!) at NOVI?
Your beloved readers will love to experience 55 minutes of pure all natural, plant-based ingredients, and deep relaxation. From the moment you enter our cozy lobby, our goal is to make you feel at home. Arrive as a client and leave as a friend, and let’s discuss your skin goals!
What exciting things are coming up for NOVI Boca Raton?
We are so excited to partner with the best plant based, plant active luxury skincare. We will also be offering this wonderful line to our beloved guests. Healing and nourishing the skin is what we love to do and teaching our guests how to care and love their skin.
What do you love about working and living in South Florida?
My family is from Brazil and I have been all around the world. I would still choose South Florida to call home. Living here my entire life, I went to school locally in Broward County and love the weather, the people and the wonderful business location I am in.