MOMpreneur: n. defined as a female business owner who is actively balancing the role of mom and the role of entrepreneur.
Happy Monday Modern Boca Moms! Welcome to MOMpreneur Monday on MBMom, highlighting Florida businesses and brands that were founded by female entrepreneurs and fellow Mommas.
Today’s featured and first-ever Step–MOMpreneur is the founder of Deelishables, LLC,Kimberly McMahon!
What do celebrities Hoda Kotb, Leah Remini, Lisa Vanderpump and Jessie James Decker all have in common? Well, fancy television careers for one thing, but even better, they’ve all worked with the South Florida Step-MOMpreneur behind successful edible favors company, Deelishables!
What are Deelishables, you ask? Why don’t I just show you:
I just ate and now I’m starving again.
Thanks a lot Kim!
So, celebrity clients and custom treats! It all sounds so glamorous! What’s your background and how did you get started?
“I knew I wanted to be a teacher at a very young age and have been teaching for over 13 years. I always had the urge to have a business of my own, probably because many of my family members run successful businesses!” said Kim.
“My grandmother was an amazing baker and she inspired me with her famous sponge cake and buttermilk cake (which no one in our family can duplicate exactly like she did!). I started doing favors for friends in my free time as a hobby- just chocolate suckers and chocolate covered pretzels- especially as holiday gifts to my coworkers. As time went on, I began to get more and more requests. I decided I might have a small business here!”
Kim launchedDeelishablesfour years ago, starting in her home kitchen and her business has now grown into a commercial kitchen with her products sold exclusively online.
What would you say to aspiring MOMpreneurs?
Kim answered, “It can be very challenging at times since I basically have 2 full time jobs, but I feel true entrepreneurs do whatever is necessary to make their dream a reality.”
Bethenny Frankel has been a big inspiration for me personally, and seeing what she has been able to create has given me the motivation to go forward and take my hobby to the next level.
She is even a fan of Kim’s products now!!!
So is fellow “Real Housewife” Lisa Vanderpump!
What is unique about Deelishables?
“Well, we are not the first company to create personalized edible favors. I think our style and attention to details like packaging and TASTE make us special. Many cookies and treats out there are adorable but taste pretty bad! To us, appearance is just as important as taste. We receive emails daily from our customers telling us how pleased they were with our products, which is the best part! I truly enjoy creating these custom treats and in a small way, we feel like we’re a part of our customers’ special events and celebrations,” said Kim.
Why should Modern Boca Moms become your next online customers?
“If you’re looking for something different and unique, as most of us often are, then you need to check out our products! We have a big celebrity following and work with many major corporations,” answered Kim.
Deelishables was recently featured on TODAY as one of Hoda and Kathie Lee’s Favorite Things!
“We are always trying to improve and come up with new products that are unique and delicious. Our photo cookies and custom [pretzel] rods are our most popular products and are perfect for ANY event- from birthdays to weddings to corporate.”
What’s next for Deelishables?
Kim said, “Our products will be featured on some upcoming TV shows! We were also contacted by Shark Tank…so we will see what develops! I also plan to add more products this summer and roll out great specials for the holidays later this year.”
What is your favorite part about living and working South Florida?
“South Florida is my home and there’s no place I’d rather live (Kim is originally from New Jersey). Although the heat can be challenging for business when you deal with chocolate! We have easy access to great markets like Miami and Palm Beach, and there’s always something going on,” answered Kim.
Learn more about Deelishables and order a set of sweet treats in plenty of time for Valentine’s Day via their website HERE.Be sure to LIKE their Facebook page HERE!
I personally can’t wait to see which celeb Kim works with next! Any suggestions, Modern Boca Moms?? Comment below!
It’s raining, it’s pouring, it’s…SUMMER in South Florida! I think I conveniently forgot about “rainy season” when moving back from NYC…oops. A friend of mine just equated this weather to “Boca’s version of a dreary winter.” So true. I think I may need that plastic stroller cover after all… So, what is there to do with your child when the sunny summer weather isn’t so sunny? Mom of 3, Gail Nobile Field, certainly found one awesome solution by opening up kids gym, We Rock the Spectrum Boca Raton! The indoor kids gym in Boca Raton.
Even though this isn’t a MOMpreneur Monday feature, I feel like it kind of should be. You see, after Gail’s son was diagnosed with autism at 18 months, she wanted to find a place in South Florida to take him to play and let some of that “natural toddler energy” out. She wanted to find somewhere that wasn’t your typical “sensory overload kids place,” a place where she wouldn’t have to say ‘I am sorry’ every five minutes because her son was a little different or not up to par with the other kids, somewhere where they felt welcome.
She scoured the internet and couldn’t find anything in our area to accommodate her child or any other children with a disorder like autism. Gail’s research did not stop, however, and she went a little further and found out about We Rock The Spectrum Kids Gym for all Kids in California and thought, what an amazing place! Their actual motto is: FINALLY A PLACE WHERE YOU NEVER HAVE TO SAY SORRY!
Gail knew this looked like a place she and her family could call home and after reading further saw they had franchising opportunities…and after a lot of hard work and planning, We Rock the Spectrum Boca Raton was launched! It’s a great indoor kids gym in Boca Raton.
We Rock the Spectrum BocaRaton provides children (toddler – 10 years old) with a fun and motivational environment to help them in the areas of strength, movement, sensory processing, communication, positive behavior modification, social interactions and self-care skills. Their unique equipment assists all children in their neurological growth and development.
I took #dailybabyavery and her (boy)friend Channing there earlier this month (both kiddos just turned 1) and it was an eye-opening experience. I am clearly new to the “kiddie gym” scene and wasn’t sure how Avery would do.
Well, I’m happy to say that even one-year-olds love this place (and the staff was so nice!). I mean…this was #dailbabyavery’s reaction when we finally left:
Sad face. Don’t worry, she fell asleep in the car all of 5 minutes later.
We Rock the Spectrum Boca Raton Includes:
Suspended equipment with swings for balance and vestibular treatment
Crash mats and crash pillows for fun, motor planning, and strength
Trampoline for building leg and core strength
Indoor play structure for climbing and increasing playground skills
Motor play toys and equipment
Arts and crafts Area
Free Wireless Access
I really mean it when I saw the staff was so nice. They were very invested in not only playing with the kids and facilitating all of the equipment, but also in the kids’ safety. Super important at a kids gym, I think!
MOMpreneur: n. defined as a female business owner who is actively balancing the role of mom and the role of entrepreneur.
Happy Monday Modern Boca Moms! Welcome to our next installment of MOMpreneur Monday on MBMom, highlighting Florida businesses and brands that were founded by female entrepreneurs and fellow Mommas.
Today’s featured Mompreneur is the co-founder of EnergyEcho,Sarah Widerstedt!
Who couldn’t use a little extra positive energy in their lives these days? I’m sure any stressed out Modern Boca Mom or Dad (or Aunt or Uncle…) would agree! Lucky for us, spreading positive energy is the core mission of a new FREE smartphone app, EnergyEcho, founded by North Florida mompreneur Sarah Widerstedt.
Positive energy via technology. That’s something I never thought to download! How did the idea sprout?
“I’m a wife, a mommy to two doll-baby daughters, a writer, a music lover, a stroke survivor, a cancer survivor AND…an optimist. As a busy family of four, we love our quaint Florida community, our families, beach life, skiing, playing piano, blowing bubbles and playing tea party. But, we often get caught up in the feat of balancing life, sanity and families on two continents. (Sarah’s husband’s family lives in Sweden) The idea for EnergyEchosprang from our desire to focus on life’s truly awesome aspects amidst the chaos that can sometimes distract us,” explained Sarah.
“Through a series of personal experiences, we came to realize the importance of optimism in our lives and community. After my health was seriously threatened over the last few years, the importance of positive energy truly resonates with our family. Each precious moment counts, and why not amplify the good things?” asked Sarah.
We know positive energy is contagious and certainly powerful, and we thought social media was lacking a real forum that allows people to focus on the good.
Ignite resounding and infinite positive energy echoes throughout life!
The app sounds truly unique…and positive (pun intended)! It seems like busy parents could really benefit if they downloaded EnergyEchoASAP…
“EnergyEcho is simple, fun, and timeless…and FREE! The core virtues of Honesty, Kindness, Humor, Love, Faith, Wisdom, Success, and Strength will never change. You can make someone feel better instantly with the push of a button – and then let that action multiply through the social network,” said Sarah.
“We hope that EnergyEcho will lead to positive changes in the lives of our users. The negativity and drama that often drags down other social media can be heavy and time-consuming. EnergyEcho, on the other hand, lets you reach out to someone in a quick, affirming, and uplifting way.”
Making the choice to spread only positive energy can improve your day, your health, your relationships – your life.
What do you envision for your business going forward?
Sarah answered, “We want people to embrace the power of positive encouragement. People can achieve anything they want – sometimes all they need is just some support and a few positive nudges from their loved ones. We envision EnergyEcho being an integral part of the world’s most popular social networks.”
What do you love about living and working in Florida?
“Happy people, being close to the beach for an impromptu “lunch meeting,” and the flip-flop dress code. :)”
Today, MBMom is sending Sarah a TON of positive energy, wishing her and her family continuous good health from this point forward and huge success with her business! Wow, she’s right! Somehow that made ME feel great!
In that case, I want to send all of my readers some positive energy as well…by sharing the FREE download links for EnergyEcho!
Father’s Day is less than a week away and Modern Boca Mom has been a little too BUSY with this blog to plan or shop for the upcoming weekend…I better get on it.
Luckily, I’ve found some fantastic (and last minute) gift-able options for the Dad in YOUR life!
So, without further ado, let’s celebrate the #modernbocadad!
Photo Credit: Dawn Renee Photography
Face it: we live in South Florida and it’s sunny most of the time. Cheap sunglasses just aren’t going to adequately protect your eyes, especially if your #modernbocadad likes to spend his time at the beach or play any water sports!
So, when I was introduced to Hobie Polarized and Under Armour sunglasses (for the whole family- Dad isn’t the only one who lucked out!), I sighed with happiness because these glasses are stylish, sturdy, very protective and will stand the test of time.
Plus, they make a FABULOUS gift!
Since 1950, Hobie® innovations have been changing the way we live, play and compete on the water. For Hobie Alter it all started with a big dream in a small garage. What followed was a new way of life in Southern California, and a new way of looking at our watery world. Hobie® Polarized sunglasses have become an integral part of connecting sport enthusiasts to the water by providing a better kind of vision: clearer, sharper and more precise. Since 1982, Hobie® Polarized is the only choice for active water sportsmen.
I was sent several Hobie Polarized glasses to test– for myself and they are fantastic and fashionable. You may have even seen my fancy #haveahobieday photo on MBMom’sInstagram (if not, you should follow us! What are you waiting for?).
This style is the HP Bondi Shiny Crystal Purple Tortoise Fade Frame with Sunset Mirror Polarized PC Lens.
#dailybabyaverywas sent a youth pair of Under Armour shades, specifically the UADynamo Shiny White Frame/Charcoal Gray with Blue Mirror Lens.
UNDER ARMOUR® PERFORMANCE EYEWEAR delivers superior vision, strength, comfort and adjustability. From lens technology that provides enhanced vision edge-to-edge to revolutionary frame material that is ultra-lightweight and strong, UNDER ARMOUR PERFORMANCE EYEWEAR is built for athletes. Whatever the conditions, and whatever your sport, UNDER ARMOUR® PERFORMANCE EYEWEAR is doing something for you: it’s making you better.
I think #dailybabyavery embodies the above description completely. 🙂
But, this post is supposed to be about Dad, right? OK…
So, here is one of my favorite Under Armour styles for men modeled by my own #modernbocadad. It’s his favorite too, the UA Alloy Satin Silver Frame with Lime Green Rubber Temple & Nosepad with Multiflection Lens:
Check out the complete Hobie Polarized and Under Armour catalogs HERE.
Rub a dub dub, time to send Dad to Fusion Chiropractic Spa, Delray’s Most Affordable Spa, for a full body massage!
I sent #modernbocadad there late last month to give their NEW $35 One Hour Massage a test drive and HE LOVED IT.
I even plan to head back myself to try one of their European Facials…it’s a one stop “body” shop! Chiropractic care, massage + beauty!
1836 S. Federal Highway, Delray Beach, FL 33483
At the SW Corner of Linton
Stop by Fusion Chiro Spa to grab a gift card and make an appointment for Dad today!
Call: 561-243-0233; www.fusiondelray.com
After a relaxing massage, the next thing your #modernbocadad probably wants is an adult beverage. Now, you and I both know that you’re supposed to drink a lot of WATER after a rubdown, but it is Dad’s Day after all! A special occasion! Shh!
How about selecting an option from Dad’s new 7 Bottle Bar?
For the Bourbon Drinker
Nothing says, “thank you, Pops” quite like a bottle of Four Roses Single Barrel Bourbon – awarded the 2012 Ultimate Recommendation, 95 Points, in the Ultimate Spirit Competition. With hints of ripe plum and cherry, spicy aromas, maple syrup and cocoa, this Kentucky born single barrel bourbon is both a thoughtful and delicious present. [SRP: 750ml, $35.99]
Preference for Premium Vodka
With an edgy and eye-catching bottle and an award winning taste, Crystal Head Vodka is the perfect gift for the dad who appreciates ultra premium vodka that’s as much art as it is legend. Created by actor Dan Aykroyd, Crystal Head Vodka is an award winning “pure spirit” with no added glycerin, citrus oil or sugar. [SRP: 750ml, $49.99]
Rye Wise Guys
Give a nod to the past and help your old man kick back with a glass of “The Good Stuff.” Based on the original Prohibition era recipe and aged in charred new oak barrels, Templeton Rye provides a smooth finish and a clean getaway. [SRP: 750ml, $35.99]
Taste of Ireland
Simply stated, you can’t go wrong with a bottle of Small Batch Teeling Whiskey. Since 1782, The Teeling family has been notorious for their vision of doing things differently and with an entrepreneurial spirit. The influence of a Zacapa rum cask during the final aging and a higher percentage of alcohol gives Teeling Small Batch a unique smooth, sweet, slightly woody flavor that dances on the tongue. [SRP: 750ml, $39.99]
The finest gold rum today is Diplomático Reserva Exclusiva Rum. Bold and complex flavors make it the ultimate gift for the father who’s a rum enthusiast. The rum is first distilled in column stills and then again in copper pot stills and is aged in re-used bourbon and whiskey casks for eight years – giving it that inimitable rum character and making it a favorite for anyone who tries it. [SRP: 750ml, $35.99]
Tequila Enthusiast- for the #modernbocadad Wish List!
The new Casa Noble Santana Barrel is the perfect score for dads, uncles and brothers this Father’s Day. Aged for five years in Taransaud French Oak Barrels, the tequila achieves a golden amber color and an elegant taste with notes of vanilla, orange peel, flowers and spices. Carefully selected by Carlos Santana himself, there are just 500 handcrafted bottles being offered worldwide. Proceeds received from this exclusive experience go to support The Milagro Foundation. [SRP: $500.00]
Taste for Excellence- for the #modernbocadad Wish List!
This year, award your father with an extraordinary experience that is guaranteed to put a smile on his face. The Last Drop’s 50 Year Old Blended Scotch Whisky is not just any blend. More than 82 whiskies went into the original marrying vat, 50 years ago, many from distilleries long ago closed and forgotten. The 50 Year Old is the smallest offering of The Last Drop Distillers with only 388 bottles produced. Jim Murray, the world authority on whisky, awards it 96.5 – among the World’s top 20 whiskies. [SRP: $4,000]
#modernbocadad had the opportunity to try the Diplomático Reserva Exclusiva Rum and he described it as “beautifully crafted and full of flavor.”
I will also go on record that when it arrived in the mail, it was all he could talk about: OPENING THE RUM.
Definitely an early Father’s Day gift WIN for Modern Boca Mom!
Now, let’s say that #modernbocadad accidentally spills one of his cocktails…how about a beach towel to clean it up?
You wouldn’t want to use one of THESE for anything but the beach or pool!
Introducing Vertty, a completely new brand of designer beach towels. With a unique zigzag design and a rainbow of options to choose from, Vertty reinvented the beach towel, transporting the city’s sophistication to the casual environment of the beach.
P.S. Doesn’t this guy look like Prince Oberyn from Game of Thrones?
Vertty towels are 4 inches larger and 30% lighter weight than most other towels on the market. Because of the towel’s innovative fabric, Ketten (90% cotton and 10% polyester) they dry faster, while also having a brilliant waterproof pocket to hold your smart phone.
Vertty towels are handmade with its production meeting the Oeko-Tex Standard 100. Translation? All materials (chemical and textile) used to make them are eco-friendly.
Ideal hospital attire for when the new little one arrives…perfect for those first family photos.
Last but not least, how about a little culinary treat with a twist for Dad?
Have you ever heard of a DRUNCH??? The folks atEau Palm Beach Resort & Spa have planned a day that will add a little “old spice” to a typical fathers day outing.
You’ve heard of Brunch? Breakfast and Lunch combined into one meal. Well, Drunch takes it one step further – Drinks plus Brunch combined into one meal. Now that’s what I am talking about!
P.S. I think this was a regular Sunday for us back in our pre-baby NYC days…
Fathers will be treated to a Whiskey tasting featuring “High West” Whiskey, an award-winning whiskey line out of Ohio. In addition, Fathers will be sampling our own “The Whisky Bull” a modern twist on the Bloody Bull using Campfire Rye Whiskey/Scotch Blend and our own house recipe of Mary.
Don’t worry, mom, kids and the rest of the family, there will be plenty of (non-alcoholic) treats for you to indulge in as well!
Contact restaurant reservations by calling 561-540-4924 to save your table today!
Happy Father’s Day everyone!!!
Disclaimer: Modern Boca Mom was given complimentary sunglasses, a massage and bottle of rum to review for this gift guide. As always, all thoughts and opinions are my own.
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